Fully Booked Formula – Online Business Course Delivered by Beauty Experts in Shoreditch

Unlock the roadmap to a thriving beauty business with Fully Booked Formula – our new online course created by the team behind Simply Stunning, the leading lash and brow salon in Shoreditch. Built for beauty professionals ready to grow their brand, attract dream clients and finally fill their calendars, this step-by-step course delivers expert-led strategies from real industry experience.

Whether you're a beauty therapist, salon owner, brow specialist, nail tech, or launching your freelance career, this business course will help you scale sustainably, get visible online, and become fully booked - with the right kind of clients.

Why Enrol in Fully Booked Formula?

✓ Created by working beauty professionals in Shoreditch
✓ Designed for beauty pros, freelancers & service-based business owners
✓ Step-by-step online modules you can follow at your own pace
✓ Proven branding & marketing strategies, not fluff
✓ Real-world guidance from a salon that built success from scratch
✓ Lifetime access with updates

📍 Built by beauty business owners for beauty business owners.

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What You’ll Learn in Fully Booked Formula

This isn’t just another theory-based course. It’s a step-by-step strategy built around what actually works - developed in a real salon, for real beauty professionals.

Each module focuses on the specific actions you need to grow consistently:

1. Branding: Stand Out in a Saturated Market

Learn the difference between personal and business branding
Build a brand that attracts loyal, paying clients
Align your look, feel and messaging for real results

2. Niche & Client Targeting

Discover your ideal client (it’s not everyone!)
Refine your services and pricing to match your audience
Fill your calendar with dream bookings, not time-wasters

3. Community Building & Referrals

Create a local reputation that drives word-of-mouth
Build meaningful relationships that keep clients returning
Set up referral schemes that actually work

4. Marketing – Old School Meets New School

Combine traditional marketing with digital dominance
Learn social media tactics that convert into bookings
Understand paid ads, promotions, and local search visibility

5. Mindset for Long-Term Success

Avoid burnout with the right boundaries
Develop patience, pricing confidence, and vision
Focus your energy on growth, not comparison

Bonus: Templates, Worksheets & Business Tools Included

No fluff. Just proven methods from beauty professionals working in one of London’s most competitive areas.

Who This Course Is Perfect For

Fully Booked Formula is designed for service-based beauty professionals working from home, studios or salons. It is ideal for anyone in the beauty or wellness industry looking to attract high-quality clients and grow their business with confidence.

Freelancers looking to go full-time
Beauty pros ready to raise prices and attract higher-quality clients
Beginners with technical training, but no idea how to grow
Salon owners building a team or expanding locations

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Created by Simply Stunning, Shoreditch

Location doesn’t limit your success - strategy does. That’s why this course is online, so you can learn wherever you are.

Simply Stunning is a luxury beauty salon in Shoreditch, just five minutes from Liverpool Street Station. With over three years of experience in lash extensions and advanced training in lash lifts and brow lamination, we’ve grown from a home-based startup into a central London beauty brand trusted by clients across the city.

The Fully Booked Formula is our way of helping other beauty professionals stop second-guessing your strategy – and start scaling with purpose and clarity.

We know what it’s like to: